SenateSHJ conducted two research projects, the Crisis Value Erosion Index and Crisis Executive Experience, to better understand these impacts and the experiences of executives who weathered them.
The research highlights the importance of being prepared for a crisis. The executives surveyed said certain actions can have a positive impact on an organisation during a crisis. These include being decisive and responding quickly, communicating actions taken and being transparent.
As one executive put it, “Act early, quickly and proactively. Have an established crisis management structure and principles and adhere to them.”