We interviewed senior lawyers across five countries and here's what we found.
Staying calm, cool and collected is key for CEOs.
Be guided by your governing principles and values
Maintain confidentiality in a crisis and don't breach it, despite the stress
If the lawyer says the communications advice will jeopardise your position, take the legal advice.
"The best outcomes are when the lawyer and communication person respect each other's role, there is no ego in terms of who leads, and both advisors are focussed solely on their client's best interests."