Reputation
In his book, New Strategies for Reputation Management, Andrew Griffin, chief executive at United Kingdom communications firm Regester Larkin, (with which Senate is affiliated) likens the way business leaders talk about reputation to the lip service given to energy saving light bulbs. In the United Kingdom at least, 65% of people say they buy planet-friendly bulbs, even though actual sales only account for 20% of the market. Read more >
Scaffidi Hugh-Jones (SHJ) and its New Zealand partner Senate, have been selected to join the world’s leading group of independent public relations consultancies, Public Relations Organisation International (PROI). Read more >
There are clear business benefits to be had through a sound corporate social responsibility program, according to a recent article in HR Leader. Read more >
The way in which executives manage corporate reputation is key to an organisations status, according to a recent article in BRW. Read more >
We understand that protecting your company’s greatest asset - its reputation - is one of senior management’s most important jobs. Read more >